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Logan Ashcraft

Principal at fund:standard-investments, the investment arm of Standard Industries; led its investment in Forterra's Series B and serves on Hippo Harvest's board.

Logan Ashcraft is a Principal at Standard Investments, the investment platform of industrial conglomerate Standard Industries (parent of GAF), focused on venture/growth-stage investing in electrification, mobility, supply chain/logistics, and food/agriculture. She has represented Standard Investments in Forterra's 2024 Series B (autonomous off-road/defense vehicles) and Hippo Harvest's 2024 Series B (controlled-environment agriculture), joining Hippo Harvest's board. Before Standard, she held investment and operational roles at Congruent Ventures, Centrica Innovations, Plenty, and Deloitte Consulting. She is a Kauffman Fellow (Class 29) and Schmidt Futures International Strategy Forum Fellow (2022), holds two bachelor's degrees from Johns Hopkins and a master's from Yale, and is based in San Francisco.

Overview

Role
Principal, Standard Investments
Based in
San Francisco, CA
Prior experience
Congruent Ventures; Centrica Innovations; Plenty (Plenty Unlimited); Deloitte Consulting

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Affiliated funds1

Frequently asked

Who is Logan Ashcraft?
Logan Ashcraft is a Principal at Standard Investments, the investment platform of industrial conglomerate Standard Industries (parent of GAF), focused on venture/growth-stage investing in electrification, mobility, supply chain/logistics, and food/agriculture. She has represented Standard Investments in Forterra's 2024 Series B (autonomous off-road/defense vehicles) and Hippo Harvest's 2024 Series B (controlled-environment agriculture), joining Hippo Harvest's board. Before Standard, she held investment and operational roles at Congruent Ventures, Centrica Innovations, Plenty, and Deloitte Consulting. She is a Kauffman Fellow (Class 29) and Schmidt Futures International Strategy Forum Fellow (2022), holds two bachelor's degrees from Johns Hopkins and a master's from Yale, and is based in San Francisco.
What is Logan Ashcraft's role?
Logan Ashcraft is Principal, Standard Investments, based in San Francisco, CA.
Where did Logan Ashcraft work before?
Logan Ashcraft's prior roles include Congruent Ventures; Centrica Innovations; Plenty (Plenty Unlimited); Deloitte Consulting.

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Sources & citations4

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  1. 1

    Logan Ashcraft is a Principal at Standard Investments, a multistage family office investment platform; prior experience at Congruent Ventures, Centrica Innovations, Plenty, and Deloitte Consulting; two bachelor's degrees from Johns Hopkins and a master's from Yale.

    Kauffman Fellows: Logan Ashcraft | Directory
    Reported2026-08-11
  2. 2

    Logan Ashcraft, Principal at Standard Investments, quoted on Standard Investments leading Hippo Harvest's $21 million Series B and Ashcraft joining Hippo Harvest's board of directors.

    PR Newswire: Hippo Harvest Announces $21 Million Series B Funding Led by Standard Investments
    Verified2026-08-11
  3. 3

    Logan Ashcraft serves on the Ventures team at Standard Investments; prior roles at Congruent Ventures, Centrica Innovations, Plenty Unlimited, and Deloitte Consulting across the US, Central America, Southeast Asia, and Southern Africa; International Strategy Forum North America 2022 fellow.

    International Strategy Forum: Logan Ashcraft - Fellow
    Reported2026-08-11
  4. 4

    Logan Ashcraft, Principal at Standard Investments, quoted on Forterra's 75 million dollar Series B (Sept 2024): 'We believe in the potential for autonomous technology to disrupt many high-cost, low-margin business models.'

    Forterra: Forterra Raises $75 Million Series B
    Verified2026-08-11